16 Quotations by Leo Burnett
- 1. Advertising is the ability to sense, interpret... to put the very heart throbs of a business into ty ...
- 2. Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for ...
- 3. I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands o ...
- 4. I have learned that it is far easier to write a speech about good advertising than it is to write a ...
- 5. I have learned that you can't have good advertising without a good client, that you can't keep a goo ...
- 6. I regard a great ad as the most beautiful thing in the world.
- 7. I've learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good on ...
- 8. If you are writing about baloney, don't try and make it Cornish hen, because that's the worst kind o ...
- 9. Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad soci ...
- 10. Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
- 11. Rarely have I seen any really great advertising created without a certain amount of confusion, throw ...
- 12. There is no such thing as a permanent advertising success.
- 13. To swear off making mistakes is very easy. All you have to do is to swear off having ideas.
- 14. We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'
- 15. What helps people, helps business.
- 16. When you reach for the stars, you may not quite get them, but you won't come up with a handful of mu ...
Leo Burnett Quotes by Power Quotations
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