Famous Quotes / Vincent P. Norris
Vincent P. Norris: "The role of the publisher... has changed from seller of a product to consumers, to gatherer of consumer for advertisers... The role of the reader changes from sovereign consumer to advertiser bait."
| Advertiser | Advertisers | Bait | Changed |
| Changes | Consumer | Consumers | Gatherer |
| Product | Publisher | Reader | Role |
| Seller | Sovereign |